Orthodontics
patient collection

How to Prevent Attrition and Increase Your Loyal Client Base

Attrition and client churn can be detrimental to your business. Loss of clients due to attrition can lead to decreased revenue, lost investments, and eroding customer loyalty. Fortunately, there are strategies you can use to prevent attrition and increase your loyal client base. Below are some of the many ways you can ensure patient collection … Continued

website design

How to Make Your Website More Attractive to Potential Clients

The modern business world revolves heavily around proper website design and intelligent content management. It’s critical to ensure that you get your website right and make it attractive and engaging for your potential customers. Doing so can ensure that you draw in more clients and convert more leads into actual sales, which will help make … Continued

orthodontic advertising

Word of Mouth vs. Online Advertising: Which is More Effective?

Advertising is key to getting more patients to walk through the doors of your orthodontic practice. After all, how will people know you exist if they don’t hear about you? You have to invest in orthodontic advertising. If you’re just starting, you may wonder whether word of mouth or online advertising is more worth your … Continued

orthodontic consulting

Do People Do Research Before Finding a Healthcare Provider?

There was a time when people visited the first orthodontist they could find, but not anymore. According to The Diamond Group, 48% of internet users conducted at least two weeks of research before deciding to schedule an appointment. Here’s what you should know about the research patients do before they schedule orthodontic consulting. Save Time … Continued

online marketing for orthodontist practices

Why You Want to Ensure Your Good Reviews Are Being Seen

If you’re an orthodontist, online marketing is the key to success. According to Spectrio, it’s no secret that 77% of patients use online reviews when searching for a new healthcare provider. So you must ensure the public can see your great reviews. That way, potential patients can get an accurate picture of the kind of … Continued

orthodontic advertising

Social Media 101: How to Get More Followers for Your Orthodontic Practice

There isn’t a practice around today that can’t benefit from using social media to grow its outreach. This is what all good practices know, and it’s exactly why so many people are interested in learning about how to use social media to expand further. Today, we want to look at orthodontic advertising on social media … Continued

online marketing for orthodontist practices

How Can I Monitor My Orthodontic Practice’s Reviews?

Online marketing for orthodontist practices is essential to success. After all, 80% of those on social media use their platforms to research and review medical news and professionals, according to DoctorLogic. So how can you make sure your orthodontic practice’s online presence is top-notch? The secret is monitoring your online reviews! Here are some tips … Continued

orthodontic practice consultants

3 Ways Orthodontic Consultants Can Help You Grow Your Practice

The vast majority of people consult the Internet when they have a medical question. Pew Research conducted a study and determined that 80% of people admit that they first go to the Internet when they have a medical question that they aren’t certain about. That is a large pool of people searching the Internet looking … Continued

marketing strategies

How to Boost Your Orthodontic Content Marketing Strategy

One of the best marketing strategies for orthodontists is content marketing. According to Auto Grow, about 60% of writers consider inbound marketing one of their highest quality sources of leads. This involves the use of content to attract audiences and build authority. Here’s how you can beef up your orthodontic practice’s content marketing strategies. Beef … Continued

marketing strategies for orthodontists

Orthodontic Brand Development Mistakes You Don’t Want to Make

Brand is a very important element of running an orthodontic practice. Without a proper branding strategy, you risk presenting your business to customers without a clear vision of who you are. This can compromise how you connect with your target audience. Nowadays, both physical and online branding is quite important. According to NCBI, 73% of … Continued

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