Category: Orthodontic Purchasing

Understanding Brand Awareness Within Orthodontics

Posted on May 1, 2024

As an orthodontist, you know that effective marketing and branding are crucial for your practice’s success. But how exactly does brand awareness from an orthodontic buying group attract new patients to choose your services? Let’s break it down. Be Memorable In an ocean of options for straighter teeth, you want your orthodontic practice to stand… Read more »

Orthodontic Purchasing – How Orthodontists Can Save on Supplies

Posted on November 2, 2018

Over the years, various models have been depicted that show your clinical supplies spending should equate to approximately six percent of your total revenue for optimum efficiency. We have reviewed many of these studies and have witnessed very efficient practices running at the six percent target. This metric is a good benchmark to measure your… Read more »