Take out your phone, open your browser, and search for “best orthodontists.” What shows up? Likely, the top results aren’t the best orthodontists in America. Instead, the top results were most likely locally-owned orthodontic practices in your city that are near where you are at the moment. That’s thanks to local SEO. Local SEO can … Continued
Perhaps you’ve been trying to step up your orthodontic marketing in recent months and even hired an orthodontic practice consultant. You’ve heard all about social media accounts, direct mail, and even how to create a stellar website. But you still could be missing one piece of the puzzle when it comes to helping people find … Continued
When it comes to orthodontics office marketing, it can be hard to decide what to do first. We’re going to recommend that you focus on something relatively simple: your orthodontic practice’s website. It’s the final place where most prospective patients make a decision about who they’re going to choose for the first appointment, and it’s totally … Continued
Orthodontic practice management can be difficult because there’s often a lot of moving parts that you have to juggle. It’s not enough to have your equipment and skillset be top-notch anymore, you have to have another person (or team) manage your digital presence as well. Things like monitoring your online reviews are what orthodontic practice … Continued
Nearly 60% of marketers have stated that inbound marketing such as blog content and SEO are the highest quality lead sources. Are you trying to achieve the next level of success for your orthodontic practice? The best way to do so is by utilizing the services of an ortho consulting group. Orthodontic consulting is the … Continued
Did you know that 48% of internet users do over 2 weeks of research before they will schedule an appointment? With the internet at most people’s fingertips, more research is conducted before making purchases or choosing physicians and orthodontists. Do you have marketing strategies for orthodontics in place for your practice? You can be assured … Continued
Building an online presence can be overwhelming for most orthodontists, especially when you have limited time to market yourself effectively. From website design, social media accounts management to blogging, there are too many moving parts to keep tabs on. For this reason, mistakes are bound to happen. Most practices turn to orthodontic marketing companies to … Continued
When you think about orthodontic revenue cycle management what do you think about? Does orthodontic billing come to mind? How about orthodontic insurance collections? While both are important parts of orthodontic revenue cycle management, they are not the only two activities that determine the revenue cycle. Another aspect of the orthodontic revenue cycle management is … Continued
Are you doing all that you can when it comes to marketing your orthodontist practice? Unfortunately, most orthodontists fall short when it comes to winning marketing strategies for orthodontists. In some cases, the orthodontist leaves marketing up to marketing companies that do not necessarily specialize in marketing strategies for orthodontics. In other cases, the orthodontist … Continued
The health crisis of 2020 was an eye-opener for many orthodontic practices that had to shut their doors. Stay-at-home measures saw the flow of patients dwindle and also limited the services orthodontics could offer patients. Still, this was an opportunity for all orthodontics practice consultants to make changes. There’s a need to learn how to … Continued
