Orthodontics
orthodontic advertising

Word of Mouth vs. Online Advertising: Which is More Effective?

Advertising is key to getting more patients to walk through the doors of your orthodontic practice. After all, how will people know you exist if they don’t hear about you? You have to invest in orthodontic advertising. If you’re just starting, you may wonder whether word of mouth or online advertising is more worth your … Continued

online marketing for orthodontist practices

Why Google Is Important for Your Orthodontic Practice

According to Internet Live Stats, more than 3.5 billion searches are processed each day on Google. Working with an orthodontic marketing company can help you make the most of any relevant search queries happening in your local area. SEO is important for an orthodontic practice that’s ready to take its business to the next level. … Continued

online marketing for orthodontist practices

Why You Want to Ensure Your Good Reviews Are Being Seen

If you’re an orthodontist, online marketing is the key to success. According to Spectrio, it’s no secret that 77% of patients use online reviews when searching for a new healthcare provider. So you must ensure the public can see your great reviews. That way, potential patients can get an accurate picture of the kind of … Continued

orthodontics office marketing

3 Easy Ways to Improve Your Orthodontic Office’s SERPs

Did you know, according to Cardinal Digital Marketing, that in the US there are nearly 3 million Google searches for orthodontists every year? This means that it’s more important than ever for you to have robust Search Engine Results Page (SERP) results. You want your website to appear as close as possible to the top … Continued

What’s Causing My Orthodontic Website’s High Bounce Rate?

When it comes to owning and operating a successful orthodontic practice, providing good care to your patients is just the beginning. If you’re thinking that patients visit your website just to check on your office hours or look up the office phone number, think again. According to PBHS, today’s web-savvy patients, 76% overall, use their … Continued

orthodontic advertising

Social Media 101: How to Get More Followers for Your Orthodontic Practice

There isn’t a practice around today that can’t benefit from using social media to grow its outreach. This is what all good practices know, and it’s exactly why so many people are interested in learning about how to use social media to expand further. Today, we want to look at orthodontic advertising on social media … Continued

online marketing for orthodontist practices

How Can I Monitor My Orthodontic Practice’s Reviews?

Online marketing for orthodontist practices is essential to success. After all, 80% of those on social media use their platforms to research and review medical news and professionals, according to DoctorLogic. So how can you make sure your orthodontic practice’s online presence is top-notch? The secret is monitoring your online reviews! Here are some tips … Continued

marketing strategies

How to Boost Your Orthodontic Content Marketing Strategy

One of the best marketing strategies for orthodontists is content marketing. According to Auto Grow, about 60% of writers consider inbound marketing one of their highest quality sources of leads. This involves the use of content to attract audiences and build authority. Here’s how you can beef up your orthodontic practice’s content marketing strategies. Beef … Continued

3 Signs Your Orthodontic Website Needs a Refresh

As an orthodontist, one of your most powerful tools is your website. Did you know that according to Data Reportal, about 48% of internet users research for about two weeks before scheduling an appointment? Having a professionally developed, SEO-optimized website can place your practice in front of potential patients and convince them to come to … Continued

marketing strategies for orthodontists

Orthodontic Brand Development Mistakes You Don’t Want to Make

Brand is a very important element of running an orthodontic practice. Without a proper branding strategy, you risk presenting your business to customers without a clear vision of who you are. This can compromise how you connect with your target audience. Nowadays, both physical and online branding is quite important. According to NCBI, 73% of … Continued

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