Attrition and client churn can be detrimental to your business. Loss of clients due to attrition can lead to decreased revenue, lost investments, and eroding customer loyalty. Fortunately, there are strategies you can use to prevent attrition and increase your loyal client base. Below are some of the many ways you can ensure patient collection … Continued
There was a time when people visited the first orthodontist they could find, but not anymore. According to The Diamond Group, 48% of internet users conducted at least two weeks of research before deciding to schedule an appointment. Here’s what you should know about the research patients do before they schedule orthodontic consulting. Save Time … Continued
They teach you a lot of things in dental school, but financial analysis is not always one of them. If it was as simple as comparing what money comes in, to what is going out, anyone could manage their own financial analysis for any business, including orthodontic practice. Unfortunately, it is not quite that simple. … Continued
The vast majority of people consult the Internet when they have a medical question. Pew Research conducted a study and determined that 80% of people admit that they first go to the Internet when they have a medical question that they aren’t certain about. That is a large pool of people searching the Internet looking … Continued
As an orthodontist, you’re probably aware of the importance of marketing strategies for growing your practice. This can be a difficult endeavor for many orthodontists who don’t consider themselves particularly savvy in the marketing realm. Here are some orthodontic office marketing strategies that, if implemented properly, can help transform your practice and draw in more … Continued
While orthodontic services remain more important than ever, it’s still important for your practice to stay competitive. One way to achieve this is by working with an ortho consulting group. If you’re wondering what an ortho consulting group can do for your practice, read on to find out. Better Management of Your Practice Running a … Continued
Many orthodontists seldom think about orthodontic marketing, since it’s often the last of their priorities. But in a contemporary, digital, post-pandemic world, the potential benefits of an optimized orthodontic marketing strategy are significant. Leveraging several orthodontic marketing strategies to increase visibility could help gain new patients and foster loyalty in existing ones. If you’re looking … Continued
In orthodontics, websites are essential to the profession. They are the public face of your company’s brand and must be developed to reflect your identity while also assisting you in achieving your business objectives. Below are reasons why website development is important for orthodontists. It Influences First Impression Your website is frequently the first point … Continued
According to CNBC, about one in 20 or 5% of Google searches are health-related. As an orthodontist who wants to market their practice, it’s important to boost your online presence and visibility. One way to do this is to focus on an effective social media marketing strategy, which comes with the following benefits. Connect With … Continued
Successful orthodontists prioritize their patient’s needs which helps them to connect with more clients and build their practice. That said, running a successful practice involves other daily tasks and operations that may leave you with less time to focus on your patients. This is where an orthodontic practice consultant comes in. Here are the top … Continued
