Posted on February 21, 2022
About 76% of people surveyed report that they are going to check out a business or provider’s website before they make a buying decision. What does that mean for your orthodontic practice? It means that people need to be able to find you online. Website development, strong SEO, and an online presence are all critical… Read more »
Posted on January 20, 2022
Half the battle of any successful business is attracting and keeping customers. The same rules apply to your orthodontic practice. These three questions to ask your orthodontic marketing consultant will help you get invaluable information. The American Association of Orthodontics says there are about 3 million Google searches for orthodontic services every year in the… Read more »
Posted on October 21, 2021
Driving traffic to your website is great, converting those visitors to patients is even better. How do you get visitors to take the plunge and make appointments? The right orthodontic marketing company can help that happen. There are a few key things you should be doing to not only attract your target audience but to… Read more »
Posted on July 14, 2021
Investing in a well-managed PPC campaign can make all the difference in channeling quality leads to your website. Statistics show that 48% of all internet users did more than two weeks of research before scheduling an appointment. Placing your orthodontic advertising before the right eyes can help increase your leads, conversions, and revenue. Errors Can… Read more »
Posted on March 11, 2021
The right orthodontic practice management services can help you to grow your practice and more importantly provide top-notch care for your patients. Trying to juggle providing the best in care with orthodontic practice duties can leave you burned out. The right orthodontic practice management team can take the heat off and let you focus on… Read more »
Posted on December 23, 2020
Having an orthodontics practice is much like having any other business, but a bit more personal. While other service providers are cutting lawns or providing wedding services, you are focused on helping people achieve their best smiles (aesthetics) or correcting overbites and malocclusion (health). You must literally know your customers inside and out to achieve… Read more »
Posted on November 17, 2020
If ROI was a game, it’d be chess. Why? Because chess involves strategy, planning, and most of all, patience. The formula for measuring ROI is simple: Divide your annual return by your original out-of-pocket expenses. There it is! With that one little calculation, you’ve got your ROI wrapped up in a beautiful percentage. So, why… Read more »
Posted on October 24, 2020
One in every four American adults is not proud of their smile. Now more than ever, people are willing to spend more to get that perfect smile, especially now that the holidays are coming up. When you’re trying to grow your business, orthodontic consultants can help drive more patients to your office and boost your… Read more »
Posted on October 22, 2020
When we clinked champagne glasses at midnight on December 31st, 2019, we had no idea what kind of year we would be getting into. Today, after a million questions about health and sanitation as a whole, so many businesses have suffered as the answers have been slow going. But now that the world is opening… Read more »
Posted on October 2, 2020
You did the hard work, you went to dental school, and you even went for the additional training to become an orthodontist. Now you have your own practice, what do you do next? How do you bring patients into your practice? Orthodontic advertising services is how. Marketing strategies for orthodontics are not really addressed in… Read more »