Posted on December 30, 2021
With any business, half the battle is getting customers and keeping them. Making sure that you offer the services they need is crucial, but you also need to know what they’re looking for. Once you know that, you’ll be in a better position to market yourself accordingly. If you run an orthodontic practice, the same… Read more »
Posted on December 30, 2021
Orthodontics proves essential to overall oral health. But even though orthodontics can play an essential role in your overall health, it’s still considered a specialty. Therefore, this area of practice can be a bit of a mystery to the average person. What’s more, a trip to the dentist’s office can be anxiety-inducing for many patients…. Read more »
Posted on November 11, 2021
Blogging is one of the most popular inbound marketing strategies for orthodontists. However, if you are not familiar with the practice, you might still be wondering if your orthodontic practice can benefit from having a blog. Read on to find out why a blog is an important element when it comes to marketing strategies for… Read more »
Posted on October 21, 2021
It is well-established that digital orthodontic marketing is a must-have strategy to build your practice. About one out of every twenty Google searches is for medical and dental care providers, according to Diamond-group.co. However, there is a lot of misinformation about digital marketing strategies, primarily about SEO, that needs to be dispelled. SEO myths are… Read more »
Posted on October 1, 2021
It is no secret that social media plays an integral role in marketing today. But, with the recent surge of orthodontic practices advertising on social media, there has been a lot of confusion about how to do it right. Here are the dos and don’ts of social media advertising for your orthodontic practice. 1. Do… Read more »
Posted on September 22, 2021
Online marketing for orthodontists has several benefits. Among them is the ability to improve the patient experience. You will be able to draw more people to your practice’s website and ensure that they are not disappointed when they get there. Ensure Your Site is Mobile Friendly Nowadays, a lot of people use their mobile phones… Read more »
Posted on September 10, 2021
Social media is an integral part of your online marketing and orthodontic advertising. For instance, 71% of patients who have had a positive experience with you will probably post their experience on social media and recommend you to their friends and family. Here are some other reasons why social media is important as part of… Read more »
Posted on July 13, 2021
Take out your phone, open your browser, and search for “best orthodontists.” What shows up? Likely, the top results aren’t the best orthodontists in America. Instead, the top results were most likely locally-owned orthodontic practices in your city that are near where you are at the moment. That’s thanks to local SEO. Local SEO can… Read more »
Posted on June 19, 2021
Perhaps you’ve been trying to step up your orthodontic marketing in recent months and even hired an orthodontic practice consultant. You’ve heard all about social media accounts, direct mail, and even how to create a stellar website. But you still could be missing one piece of the puzzle when it comes to helping people find… Read more »
Posted on June 12, 2021
When it comes to orthodontics office marketing, it can be hard to decide what to do first. We’re going to recommend that you focus on something relatively simple: your orthodontic practice’s website. It’s the final place where most prospective patients make a decision about who they’re going to choose for the first appointment, and it’s… Read more »