Posted on September 10, 2021
Social media is an integral part of your online marketing and orthodontic advertising. For instance, 71% of patients who have had a positive experience with you will probably post their experience on social media and recommend you to their friends and family. Here are some other reasons why social media is important as part of… Read more »
Posted on August 18, 2021
Orthodontic collections companies are in demand for most orthodontic practices. A collection company is hired to collect payments and provide accurate patient billing data for dental insurance companies, dental clinics, and other medical practices. You should consider many factors when choosing a collection company to make your orthodontic practice financially stable. 1. Company Reputation The… Read more »
Posted on August 13, 2021
As you work to build your practice, there are many decisions you’ll have to make. To keep up with the daily operations, you may want to consider hiring an orthodontic consultant. Orthodontic consultants are beneficial for both small and large practices. A consultant will help you choose the right products for your practice so that… Read more »
Posted on August 6, 2021
The business side of your orthodontic practice may not be all glamorous. The insurance industry and the healthcare marketplace are part of a complex labyrinth that can challenge even the most experienced orthodontists. It can be challenging for individual practitioners to follow up on claims and bill payments. Orthodontic billing services remain a strategic competitive… Read more »
Posted on July 14, 2021
Investing in a well-managed PPC campaign can make all the difference in channeling quality leads to your website. Statistics show that 48% of all internet users did more than two weeks of research before scheduling an appointment. Placing your orthodontic advertising before the right eyes can help increase your leads, conversions, and revenue. Errors Can… Read more »
Posted on July 13, 2021
Take out your phone, open your browser, and search for “best orthodontists.” What shows up? Likely, the top results aren’t the best orthodontists in America. Instead, the top results were most likely locally-owned orthodontic practices in your city that are near where you are at the moment. That’s thanks to local SEO. Local SEO can… Read more »
Posted on July 6, 2021
Up to 60% of marketers believe that SEO and blog content represents their best source of leads. While marketing can help increase your cash flow, there are other services such as orthodontic billing that can also increase the flow. Orthodontist practices like yours constantly deal with changing rules, regulations, and dental reimbursement rates for insurance…. Read more »
Posted on June 19, 2021
Perhaps you’ve been trying to step up your orthodontic marketing in recent months and even hired an orthodontic practice consultant. You’ve heard all about social media accounts, direct mail, and even how to create a stellar website. But you still could be missing one piece of the puzzle when it comes to helping people find… Read more »
Posted on June 12, 2021
When it comes to orthodontics office marketing, it can be hard to decide what to do first. We’re going to recommend that you focus on something relatively simple: your orthodontic practice’s website. It’s the final place where most prospective patients make a decision about who they’re going to choose for the first appointment, and it’s… Read more »
Posted on June 4, 2021
Orthodontic practice management can be difficult because there’s often a lot of moving parts that you have to juggle. It’s not enough to have your equipment and skillset be top-notch anymore, you have to have another person (or team) manage your digital presence as well. Things like monitoring your online reviews are what orthodontic practice… Read more »